inRiver
Before further detailing about inRiver, let’s first understand what exactly is PIM? A product information management (PIM) solution is the foundation that paves the way for retailers, brands, and industrial manufacturers to optimize omnichannel commerce today by storing, enriching, and managing complex product information. PIM tools centralize product-related data, streamlining the process of updating and managing accurate information throughout multiple sales and marketing channels.
inRiver PIM (Product Information Management) is a software platform that helps businesses manage and distribute product information across multiple channels and platforms. It is designed to help organizations centralize and standardize product data, making it easier to manage and share accurate and up-to-date information with stakeholders.
Some of the key features of inRiver PIM include:
- Product data management Allows businesses to create, manage, and distribute product information in one central location.
- Data modeling: Enables businesses to define the structure of their product data and ensure consistency across channels.
- Workflow management: Provides tools for managing the approval and publishing of product information.
- Channel integration: Enables businesses to easily share product information across multiple channels, such as e-commerce platforms, print catalogs, and digital marketing campaigns.
- Analytics and reporting: Gives businesses insight into how their product information is being used and where improvements can be made.
inRiver PIM is intended for businesses that need to handle large amounts of product information, such as manufacturers, retailers, and distributors. The platform can be integrated with other systems, such as ERP and e-commerce platforms, to provide a seamless flow of product information throughout the organization.